Foreign Control of The Frozen Legumes Sector in Iraq-01

Foreign Control of The Frozen Legumes Sector in Iraq 

In recent years, the legumes sector in Iraq has witnessed a remarkable transformation due to the increasing control of foreign companies. These companies have been able to tighten their grip on the market thanks to their advanced technologies and ability to provide high-quality products. This increasing influence has not only changed consumer preferences, but has also radically reshaped the structure of the local market. With the increasing demand for imported products, especially in light of the impact of agricultural seasons, local companies find themselves facing major challenges in maintaining their position in the market. 

Challenges facing the frozen legumes sector in Iraq: 

  1. Local companies faced major challenges in meeting the needs of the population for frozen legumes products when they first appeared on the market. This deficit in production capacity and the scarcity of local products at that time led to an increase in demand for frozen legumes, as the desire to consume them increased as they were new products. 
  1. The market faced difficulty in achieving a balance between supply and demand, which negatively affected the ability of local companies to adequately meet the needs of consumers, due to the increase in demand at a rate exceeding supply.  
  1. With the entry of foreign companies into the market, these companies were able to gain the trust of consumers thanks to the high quality and variety of products. This increasing preference for imported products led to an increase in demand for them, which posed an additional challenge for local companies that were struggling to meet consumer expectations in terms of quality and reliability. 
  1. Some government policies sought to attract foreign investment as a means of stimulating economic growth, which provided foreign companies with a greater opportunity to capture the local market for frozen legumes. This government support contributed to strengthening the presence of foreign companies, which increased the challenges faced by local companies in competing and maintaining their market share. 

Opportunities for local companies to meet the challenges of foreign companies’ dominance 

  1. Investing in innovation and technology, where local companies can take advantage of the opportunities available in the field of research and development to innovate new products and improve production processes using modern technology. 
  1. International strategic cooperation, this type of cooperation includes partnerships with advanced international companies to exchange expertise and modern technologies, which enhances production capacity and quality. 
  1. Focusing on building a strong brand identity that highlights local quality and distinction to strengthen the brand locally., which can help attract customers who prefer local products. 
  1. Investing in training and developing local skills to improve production and administrative efficiencies, which raises the level of performance and reduces the gap with foreign companies. 
  1. Cooperating with local suppliers by building a strong network of local suppliers to improve the supply chain and reduce costs, which helps in providing products with competitive value. 

Suggestions to address the challenges of foreign control 

  1. Local companies can start expanding their production capacity by investing in new facilities and advanced equipment for freezing and packaging legumes. This expansion can be accompanied by a careful analysis of the market to understand the actual size of demand and its future expectations, which helps in planning production according to actual need. 
  1. Product diversity is a crucial step. By studying consumer preferences and offering a variety of products that meet different needs, local companies can regain part of their market share. 
  1. Expanding the scope of targeting to enhance the acceptability and diversity of products by targeting large commercial markets that are a basic station within the regions and have a crowded nature, which gives the product purchasing power due to the reliable view by customers on these stations. 

Expectations 

  1. With the continued urban expansion and the significant increase in population, research and studies based on the analysis of commercial markets (markets) show us several vital indicators in the future, so by the year (2027), commercial development within the scope of food products will be of clear importance due to the expansion in large commercial markets and a clear increase, which gives an opportunity to expand with regard to local companies by monitoring the commercial activity of commercial markets, and thus cooperating with these markets to establish a distinctive commercial activity. 
  1. Through the study, we concluded that the diversity of frozen legume products is not sufficient to meet the needs of the population. However, the existing agricultural areas are relatively sufficient to provide products that meet the needs of the population, so we expect that by the year (2028) large agricultural areas will be established within a comprehensive plan aimed at enhancing food diversity. This step will contribute to enabling control of the frozen legumes market in commercial markets. 
  1. Within the scope of the commercial aspect, we see that government laws are one of the reasons for the commercial restrictions in the region due to the imbalance between supply and demand, but by the year (2027), there will be strict government laws on foreign companies that expand their trade inside Iraq from expanding inside the region, and some will establish a factory inside the region to expand frozen legume products in it, so this will be a golden opportunity to raise the level of domestic products and control the Iraqi market. 

At the end of this article, it is clear that the legumes sector is witnessing rapid challenges and changes due to the entry and spread of foreign companies in the market. Local companies will witness great opportunities for growth and excellence as a result of investing in innovation, improving product quality, and enhancing customer experience in a distinctive way. At the same time, foreign companies continue to use effective marketing strategies and expand their distribution scope, which increases 

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